The Red Deer Rebels were celebrating their 25th Anniversary during the 2016 - 2017 season. I created a new logo along with a cohesive marketing campaign. This style was used on animated digital banners in the arena, print materials and website images.
Red Deer Rebels 25th Anniversary Logo Design
This logo variation was created to compliment the Rebel's current brand while paying homage to the past 25 years of hockey.
Cover design for a pocket season schedule. I introduced a burgundy overlay style that mimics the shape of the flag within the Anniversary logo to be used throughout the campaign.
Each game ticket is unique featuring a Rebel's player from past or present. The design was created so that the artwork lines up when the tickets are side by side.
Rebel's Commemorative Poster
The poster features 25 players from the past 25 years as a give-away to fans.